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Monday, November 26, 2018

Smallber Giving Smuesday

Can't ... take ... anymore ... branding ... 

Yes, the shameless beating of our holiday shopping season's dismembered corpse is getting out of hand. With the recent arms race to claim exclusive marketing rights for days of the week it would be tempting to wax cynical and just boycott the whole thing. (Screw it, I'm going to shop small on Wednesday, just you try and stop me.) But, being a self-published author who works at a small independent garden center, sells his book online, and believes strongly in charitable giving, like it or not, I do have a bit of a stake in the madness. 

So to make amends for my participation in this yuletide vivisection, I have undertaken the following grafting of weekday shopping directives: all proceeds from Cyber Monday and Giving Tuesday sales of my book will be donated to Hopelink, a local food bank/social services organization.

If, for some reason, you don't find snarky gardening literature on your shopping list this year, please do consider making a donation to a charity you believe in anyway. I won't even tell if you if you do it on Wednesday.

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